Featuring Calema, this film for SPORT TV takes a playful look at the lengths football fans will go to catch a glimpse of the game. Built around “Onde é que se vê?”, it weaves the duo’s musical performance through everyday situations, where the desperation not to miss the action becomes the comedy. Infectious music and understated, character-driven humour bring the campaign to life, with a simple message at its heart: you only lose when you don’t watch.